Boat & Yacht

Luxury Buy/Sell

Purchasing a yacht does not only represent a significant investment, it has to do with exquisite taste, attitude, emotions and status. Many buyers do not have time to visit fairs or are unable to imagine modifications to interior designs. Although some yachts are produced in standard formats, many are made to order and customized. VR is your sales weapon to ensure your customers are obtaining the best service and their dream vessel. Give them the opportunity to walk on deck, explore the bow, the stern or the interior. Swap elements, materials, upholstery or colors in real-time such that customers can evaluate whether to order oak, rosewood or mahogany, and select their favorite Loro Piana fabrics. For the shipyard or designer, the advantages of VR are numerous. Apart from the exclusive superior customer experience, you can dramatically reduce your sales costs. For example, the logistic costs of transporting your showcase yachts to the BOOT, the world’s largest annual boat fair, the Cannes Yachting Festival or the Monaco Yacht Show, are significant. Add to this the price of exhibition space and the fact that it is difficult to show design options unless you either exhibit a vessel with the same. Now imagine, you only showcase one or two of your yachts and invest in high-quality VR content, which can be used for marketing purposes over the Internet or during personalized one-on-one customer sessions at yacht shows. With hyper-realistic graphics, walk-throughs and real-time swapping of materials you will be offering the ULTIMATE CUSTOMER EXPERIENCE!

Shipyard and Designer

For the shipyard or designer, the advantages of VR are numerous. Apart from the exclusive superior customer experience, you can dramatically reduce your sales costs. For example, the logistic costs of transporting your showcase yachts to the BOOT, the world’s largest annual boat fair, the Cannes Yachting Festival or the Monaco Yacht Show, are significant. Add to this the price of exhibition space and the fact that it is difficult to show design options unless you either exhibit a vesselwith the same. Now imagine, you only showcase one or two of your yachts and invest in high-quality VR content, which can be used for marketing purposes over the Internet or during personalized one-on-one customer sessions at yacht shows. With hyper-realistic graphics, walk-throughs and real-time swapping of materials you will be offering the ULTIMATE CUSTOMER EXPERIENCE!

Chartering

How can a client ensure he/she will be happy with the selected yacht without traveling to visit it beforehand? 2D or even 360º photos available on a website offer a glimpse but can be misleading. Chartering a yacht tends to be a more exclusive, unique vacation package. The clients will spend a number of days (or weeks) on a vessel with tight space and limited equipment. Furthermore, it is challenging to meet all passenger tastes, remain calm and maintaining a certain degree of privacy when you have little room to yourself. Virtual reality is a powerful tool to select the ideal yacht. Whether 2D/3D 360º photos or videos, the shown content undoubtedly facilitates the decision-making process. Producing this content and managing it is simple with our VR Content Management Platform.